Turn up the heat on your brand presence this summer The sun-soaked season provides a golden opportunity for your brand to shine! Where the Fun Happens Get your brand where the action is – whether it’s camping, beach outings, or BBQs. Put your logo or, better yet, brand message, on tastefully decorated lifestyle merchandise […]
Category: Blog
Navigate Givebacks: Your Business Roadmap
Giving back – It’s not just for the holiday season! By now, we’re sure you understand that corporate social responsibility is important to consumers all year long, and giving back is a way that companies can meet expectations. Still, in the realm of corporate philanthropy, the journey to give back is as diverse as […]
3 Ways to Create Merch That Will Last
By now you’ve heard the term sustainability more times than you can count, but how many times have you thought about what this word means? According to this article by Forbes, sustainability “can be defined as providing for the present needs without compromising the needs of the future generations to meet theirs.”(2) We […]
New year, new me(rch).
That time of year has already come again, hasn’t it? It’s a common saying, packed with earnest intentions and fervent determination. Now more than any other time of year, consumers are keen to explore new options and eager for the next best thing, the absolute hottest products that the market has to offer – […]
Brand Matters: Creating Culture
The average 40 hours per week employee spends about a third of their weekdays devoted to their job. Most spend more time working than they do sleeping or being with their families Monday – Friday. With such a big chunk of life being taken up by work, it’s important that the place an employee […]
What’s So Special About Apparel?
Clothes – everyone wears them (at least, we hope). Whether wearing a uniform for work, a sweater for warmth, or a baseball hat to shield from the sun, everyone regularly depends on different articles of clothing for the utility they provide. As a business owner, chances are you already harness the power of apparel […]
Brand Matters: The Value of Self-Care
It’s hard to take care of others if you aren’t taking care of yourself. As a business owner, it’s important to practice self-care in your own life to encourage your employees and clients to follow suit. Implementing self-care and positive lifestyle changes can lead to improved productivity in the office and support improved […]
Brand Matters: Business as Unusual
Dare to be uncommon. Ordinary business practices lead to ordinary business. We all know print and promotional products are effective forms of advertising, but with so many companies selling the same shtick, how do you stand out? Sometimes it can come down to what it is you’re giving away. Pens are great, everybody uses […]
Brand Matters: Giving Back is Getting Back
Wanting to make a difference for the greater good is a universal desire but, for many consumers, it’s hard to know where to start. They feel like they need to identify something to give up in order to have the means to give back. But what if customers didn’t have to choose? What […]
Brand Matters: Ready. Set. Gift!
The calendar year continues to fly by and we are quickly racing toward the holiday season. Christmas and the New Year are still months away, but in the world of corporate gifting and today’s crazy climate, it’s never too early to start thinking about gifts! Corporate gifting can be twofold: it can mean giving […]